Which Marketing Automation Platform Is Best For You?

There are only 24 hours each day—and of course, business owners can’t dedicate all 24 hours to marketing and sales. According to the 2021 HubSpot State of Marketing Report, 76% of companies used automation to streamline their marketing processes. In recent years, marketing automation solutions have grown increasingly popular as businesses seek methods to improve […]
Top 5 Marketing Automation Trends to Watch Out for in 2025

The marketing landscape has transformed dramatically over the past decade. The days of broad, one-size-fits-all campaigns are gone. In their place, marketing automation has emerged as a game-changer, empowering businesses to streamline operations, deliver hyper-personalized experiences, and maximize ROI. From predictive analytics to AI-driven insights, automation isn’t just a tool; it’s a necessity for modern […]
What is Salesforce Marketing Cloud?

In today’s fast-paced digital world, brands need more than traditional marketing tactics to keep their audiences engaged and loyal. They need powerful platforms that help them connect with customers at the right moment, on the right channel, and with the right message. That’s exactly where Salesforce Marketing Cloud comes in. It’s one of the most […]
How to Integrate Marketing Cloud Account Engagement with Advertising Audiences

Unlocking Automated Lead Flow, Smarter Targeting & Greater Campaign ROI Integrating Marketing Cloud Account Engagement (MCAE) with Advertising Audiences is a strategic move for marketers looking to drive better alignment between their CRM data and digital ad campaigns. This integration lets you automate how leads flow into your system, personalize your targeting, and scale efficiently […]
Why Hiring a Marketing Automation Consultant from MarketCatch Is a Smart Move

Automation is one of the hottest trends in modern business, and marketing is no exception. With the pressure to do more in less time, many organizations are leaning on marketing automation software to help manage tasks, drive campaigns, and generate leads more efficiently. In HubSpot’s 2023 State of Marketing Report, it was revealed that marketers […]
Why Hire a Marketing Automation Consultant?

Automation is transforming industries across the board, and marketing is no exception. As businesses continue to seek innovative ways to enhance efficiency and streamline processes, marketing automation has emerged as a game-changing solution. Yet, while the promise of automation is enticing, navigating the complexities of marketing technology can be overwhelming. Many companies struggle with knowing […]
Reducing Costs – When It Pays to Outsource Marketing Automation

The choice of whether or not to outsource is common in business, and when it comes to marketing automation, the question often applies. Is it more advantageous to develop in-house competencies, or is it best to team up with an agency that specializes in the technology? The objective of this post is to share some […]
Optimizing Customer Engagement with Salesforce Marketing Cloud

Customer engagement is the backbone of modern digital marketing, and businesses that master it gain a competitive edge. With Salesforce Marketing Cloud (SFMC), companies can build personalized, automated, and data-driven marketing campaigns that drive real customer interactions. But simply having access to SFMC isn’t enough—it must be leveraged strategically to maximize reach, resonance, and amplification […]
Three Benefits of Salesforce Marketing Cloud

Effective marketing is more than just reaching an audience—it’s about delivering the right message at the right time through the right channel. Salesforce Marketing Cloud is a powerful automation platform that enables businesses to create personalized, data-driven marketing campaigns across email, social media, SMS, and the web. With features like AI-powered insights, advanced segmentation, and […]
Boost Engagement & ROI with Marketing Cloud

In today’s fast-paced digital landscape, businesses are constantly seeking ways to connect with their customers on a deeper, more personalized level. Over the years, countless companies have struggled with fragmented data, inconsistent messaging, and the overwhelming complexity of managing multiple marketing channels. Enter the marketing cloud—a revolutionary solution that not only streamlines your marketing efforts […]